The Rise of the Product Innovation Platform

  • Toolbox: An infrastructure that makes it easy to interact with the platform itself
  • Magnet: Going beyond ease of use or an intuitive UI, a compelling attraction to participate. In the case of a product innovation platform, this takes the form of the availability of critical applications, ideally in an approach that leverages social networking to allow for rapid expansion
  • Matchmaker: A mechanism to foster the flow of data from producer to consumer, or one engineering application on the platform to another

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